As the global outdoor economy continues to thrive, the Asia-Pacific region has become a core fertile ground for the development of the outdoor industry. Leveraging the unique foreign trade advantages and complete industrial chain resources of the Guangdong-Hong Kong-Macao Greater Bay Area, the COSP China Outdoor Show has emerged at the right time, aiming to build a top-tier business matching platform and industry benchmark in China's outdoor camping and sports sector, injecting new vitality into the global outdoor industry.
Top-Tier Platform Positioning: 45,000㎡ Scale Covers the Entire Outdoor Product Ecosystem
As a leading platform for business matching and brand globalization in China's outdoor and sports field, the COSP China Outdoor Show kicks off on a grand scale of 45,000 square meters, fully covering popular niche areas such as camping, cycling, golf, water sports, lure fishing, and ice and snow sports, creating a one-stop sourcing highland for full-category products. The show accurately connects global supply and demand, not only providing professional guidance and brand endorsement for enterprises to explore markets, but also building a full-process docking bridge for brand globalization, realizing the in-depth integration of commercial value and outdoor lifestyle.
Core Highlights Highlighted: Cross-Border Empowerment + Full-Cycle Business Matching
Cross-border empowerment has become a core highlight of the show. Executives from dozens of global cross-border e-commerce giants such as TEMU, Shopee, SHEIN, TikTok, and Coupang will be present on-site to in-depth analyze the growth opportunities in emerging markets such as Japan, South Korea, Mexico, and Russia, as well as Europe, America, Southeast Asia. They will also join hands with over 5,000 high-quality sellers to provide one-stop product selection, sourcing and resource docking services. Simultaneously launched online is the "365-Day Business Matching" service. Relying on more than 15 vertical and segmented business matching groups, it breaks through time and geographical limitations, providing full-link supply and demand docking services for exhibitors and purchasers covering pre-show, in-show and post-show periods. The exclusive mini-program integrates multiple functions such as exhibition registration, product mall, procurement sourcing, conference management, audience services, transportation and accommodation, making the digital exhibition participation and visiting experience more efficient and convenient.
Diverse Concurrent Activities: Combining Professional Forums with Trendy Outdoor Experiences
The concurrent activities of the show are brilliant, combining professional value and experiential sense. Multiple outdoor and cross-border e-commerce summits will be held, gathering industry leaders, brand owners, channel elites and cross-border experts to interpret market risks, discuss development trends, and provide forward-looking insights for exhibitors and audiences in strategic decision-making. Trendy interactive activities such as brave rock climbing, immersive handcrafting, cultural and creative aesthetic markets, golf trial sessions, and comfortable coffee and wine experiences will create an immersive "Outdoor Utopia" for parent-child families, friends gatherings and outdoor enthusiasts, unlocking new trendy outdoor ways to play.
Six Themed Exhibition Areas: Fully Covering Outdoor Industry Needs
The six themed exhibition areas have their own characteristics, fully covering the outdoor industry ecosystem. The Camping Lifestyle Exhibition Area focuses on global outdoor camping development trends, centrally displays full-category outdoor camping products, and builds new camping social scenarios. It invites camping experts and enthusiasts to release videos on grass-planting topics such as camping products, camping ways to play, diet and protection, creating an immersive outdoor lifestyle experience space. The Auto-Travel Lifestyle Exhibition Area ingenuously interprets the concept of "connecting highways and wilderness", covering diverse outdoor living equipment such as off-road vehicles, RVs, roof tents and side tents, and completely building a trendy ecosystem from vehicle modification, outdoor residence to in-depth adventure. With the vision of "a home on wheels", it works with exhibitors and audiences to jointly shape the future prospect of outdoor auto-travel lifestyle and lead the new trend of the consumer market. The Water Sports Exhibition Area gathers exhibits such as lure fishing, boats, diving gear, surfing and paddling equipment, swimming supplies, and water leisure and entertainment equipment, launching new "water fun" activities to further promote industry exchanges and convey the cultural atmosphere of happy water and free outdoor life. The Outdoor Sports Exhibition Area is the most dynamic area in the entire exhibition hall, accommodating popular outdoor sports such as rock climbing, skateboarding, hiking, mountaineering, and holding multiple sports competitions to spread the free and enthusiastic atmosphere of outdoor sports. The Cycling Sports Exhibition Area focuses on presenting cycling complete vehicles, precision parts, professional cycling equipment and other sports technology and trendy equipment. It carefully sets up experience projects such as "interactive cycling challenges" to promote a healthy and environmentally friendly cycling lifestyle, connect brands with the new generation of consumer groups, and build a new cycling consumption ecosystem. The Golf Sports Exhibition Area will make a grand appearance at this show with exhibition content integrating golf professional supplies, clothing accessories, course construction and maintenance, diet and protection, multi-dimensional peripherals and technological experiences.
Inviting Global Colleagues: Joining the Grand Event of Outdoor Industry Development
This show is hosted by Shanghai CEC World Trust Exhibition Group Co., Ltd. and co-organized by many cross-border e-commerce and industry associations. Whether you are a professional buyer seeking global sourcing resources, a brand enterprise eager to go global, or an ordinary outdoor enthusiast, you can find accurately matched resources and immersive experiences here. We sincerely invite global colleagues in the outdoor industry to attend the grand event and explore new opportunities for industry development together.
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