Global OEMs, a leading contract manufacturer specializing in plant-based and functional food products, has announced the launch of its latest innovation: the Plant Based Protein Manufacturer - OEM Vegan Superfood Cinnamon Rice Pea Sunflower Lecithin Horchata (product code: 500616). This ready-to-mix beverage powder reimagines the traditional Mexican horchata with a high-protein, allergen-conscious twist, appealing to vegan, fitness-oriented, and gut-health focused consumers.
Product Overview
The new Horchata blend combines organic rice flour and pea protein isolate as its primary protein base, delivering a complete amino acid profile without dairy or soy. The addition of sunflower lecithin enhances emulsification and creaminess while providing a source of phospholipids known for brain and heart health. The inclusion of Ceylon cinnamon not only offers a warm, authentic flavor but also boasts antioxidant and anti-inflammatory properties.
| Attribute | Details |
|---|---|
| Protein Source | Pea protein isolate + sprouted rice protein |
| Key Functional Ingredient | Sunflower lecithin (non-GMO, soy-free) |
| Flavor Profile | Organic cinnamon, natural vanilla, light agave sweetness |
| Allergen Information | Dairy-free, soy-free, gluten-free, nut-free |
| Serving Size | 30g powder (approx. 15g protein per serving) |
| Applications | Ready-to-drink shakes, smoothie bases, meal replacements |
Strategic Market Positioning
Global OEMs designed this product to fill a gap in the rapidly growing functional beverage sector. According to industry reports, the global plant-based protein market is projected to exceed $25 billion by 2030, with Latin-inspired flavors like horchata gaining traction in North America and Europe. The sunflower lecithin component differentiates the product from competitors that rely on soy lecithin, offering a cleaner label for consumers with soy sensitivities.
Mike Chen, Head of R&D at Global OEMs, stated: “Our goal was to take a nostalgic cultural beverage and upgrade it with science-backed nutrition. Pea and rice protein offer a neutral taste that pairs perfectly with cinnamon, while sunflower lecithin solves texture challenges without synthetic emulsifiers.”
Manufacturing & Customization
As an OEM provider, Global OEMs can scale this Horchata formula for brands seeking private-label production. Customizable parameters include sweetener type (monk fruit, stevia, or organic cane sugar), protein ratio, and added functional ingredients such as probiotics or adaptogens. Minimum order quantities start at 500 kg, with lead times of 4–6 weeks.
Consumer Appeal & Claims
- 100% Plant-Based: Vegan, vegetarian, and kosher-certified (pending).
- Allergen-Friendly: Free of the top 9 allergens.
- Clean Label: No artificial flavors, colors, or preservatives.
- Dual-Protein Synergy: Pea for muscle repair, rice for easy digestion.
The product is immediately available for bulk order through Global OEMs’ online catalog. Sampling kits for trade buyers are now being shipped.
For more details, visit Global OEMs Product Page.
